ANKARA: Netflix has launched a localized service in Turkey, rolling out a Turkish-language service, dubbing or subtitling the bulk of its programming in the territory to serve audiences.
Netflix said that it also signed an agreement with its first local telecommunications partner, mobile provider Vodafone, and was already working with Turkish TV manufacturer Vestel, in a written statement on Sept. 22. Hollywood movies, top TV shows, Turkish titles, documentaries, independent films, stand-up comedy and a wide range of kids’ titles are now available to watch instantly on Netflix, with over 80 percent of the content already dubbed or subtitled in Turkish. Later in October Netflix will also start a broad partnership with Vodafone in Turkey, according to the statement.
“Turkish people are great storytellers with their hugely popular and internationally recognized Turkish dramas and Netflix aims to become one of its most vocal ambassadors,” said Reed Hastings, co-founder and chief executive officer of Netflix. “We’re delighted to offer a more localized Netflix in Turkey that will continue to grow with both our Netflix Original titles and licensed content from here and elsewhere.”