DUBAI: A language guide that includes the most popular English words with their translation and transliteration into Arabic has been launched at the Dubai Customs (DC) in order to help clients familiarise themselves with Arabic popular vocabulary. “A total of 5,000 printed guides will be distributed to clients, and electronic copies will be sent to 110,000 companies dealing with Dubai Customs,” said the Director of Corporate Communication Department, Khalil Saqer Bin Gharib.
The initiative is a brain-work of Corporate Communication Department of Dubai Customs in cooperation with Dubai Customs Knowledge Club. He said,“This comes in line with Mohammed Bin Rashid’s Translation Challenge Project which was launched by the Vice President and Prime Minister of UAE and Ruler of Dubai, Sheikh Mohammed Bin Rashid Al Maktoum, in support of Arabic language.”Bin Gharib added that the electronic copy will be sent to 110,000 companies, and 59,000 users on their mobile phones. On his part, the Client Management Director, Edris Behzad, said that making clients happy is a priority and a daily practice at Dubai Customs He said,“The language guide will enrich the clients’ diction and help them communicate more easily in Arabic.”